How a covered outdoor seating area can benefit your hospitality business

Hospitality venue outdoor structure
23/03/2021

Our team of shading specialists explores how an attractive covered outdoor seating area can attract more guests and boost your hospitality business. 

Accommodate a greater number of covers

A covered outdoor seating area is a fantastic way to create valuable extra space to accommodate more covers. You could use an outdoor structure to create a beautiful al fresco dining area or casual seating for guests to relax and enjoy a coffee.  

If you’re looking to utilise areas on the street for additional seating, an awning is the perfect solution. As well as creating a beautifully shaded outdoor space, it will even help to keep the inside areas of your establishment cool as well. Our awnings can be customised to perfectly reflect your brand, which will help to enhance your street presence and draw attention from people passing by.  

Aid social distancing

Though demand for restaurants, pubs, cafés and hotels is sure to be high after such a long period of closure, social distancing measures will probably remain in place for the foreseeable future. A practical and attractive outdoor space will offer a great way to accommodate your guests safely. 

Turn your establishment into a summer hotspot

There’s nothing better than an al fresco meal or cold drink in the sunshine, which is why establishments that offer a comfortable outdoor seating area are often in high demand in the summer months. By creating a perfectly shaded space, an outdoor structure will let your guests enjoy just the right amount of sun.  

Create a space that can be used all year round

Perhaps one of the biggest advantages of an outdoor structure is that it can be customised for year-round use. Heaters and LED lighting can be built into the structure (eliminating the need for bulky freestanding alternatives), while sliding glass or zip screens can create a fully enclosed space that enjoys complete protection against the elements. Now you won’t have to miss out on all those additional covers during the colder months. 

Find out more about creating a covered outdoor space

During our time in the industry, we’ve worked with many hotels, pubs, cafés and restaurants to create beautiful, inviting shaded outdoor spaces. To get a clearer picture of the work we do, you can view our case studies here

If you’re interested in making the most of your outdoor space, please get in touch with the friendly Broadview team on 01202 679012.